Research into a potential target audience - secondary

http://www.slideshare.net/Aaliyah195/billboard-magazine-analysis - 23/01/12

Billboard Magazine

This is a reader profile for Billboard magazine it shows their average reader is people how are interseted in the latest music charts. I think the magazine is aimed for girls who are students aged between 15 and 21. I think the readers will be interested in pop and the latest bands and artists. The magazine targets its audience because it uses bright colours and a language they would understand.

• They have presented thier reader profile with images to display what the magazine looks like and the themes used to encourage potential advertisers.
• They have included a range of information so potential advertisors know what thier target market and to encourage them to buy advertising space in BIllboard magazine.

My target audience is going to be the same I aim to produce my magazine for younger readers aged from 15 to 21. My magazine will be mainly aimed towards females who are interested in pop. My magazine will be aimed for people who like the latest music and enjoy reading magazines in thier spare time. 

Here is another reader profile for a magazine called mixmag. This explains what the average reader is and what their magazine is about.